Entries by DHvV

Yowk! The perfect soft boiled egg.

British newspapers are full of horror at the launch of the Yowk –  the perfect soft boiled egg.   How can the nation have reached this state?  Isn’t this just another example of marketers and supermarkets selling us something we simply don’t need?  Well, the launch of Yowk reveals less about our ongoing desire for convenience, […]

Data rich. But what about the insights?

Research World highlights the massive growth of big data, and rightly asks the question of how in this flood of data, real and usable insights can still be generated.  Big data isn’t going to disappear and it’s only going to get bigger.  The ability to make big data accessible and digestible is a significant challenge […]

Kaomojis – the world of Japanese emoticons.

With kaomojis you can let the world know just how you’re feeling with a few simple key symbols.  The craze for Japanese emoticons shows no signs of abating with young urbanites in Japan creating and sharing new and more elaborate emoticons every day.  There’s even a new app called Twikao available to download for free from the […]

Information is Beautiful

Kantar’s recent Information is Beautiful Awards showcases some great examples of the art, and science, of stunning information design and data visualization.  From rappers’ vocabulary to Raw Tools, to New York taxis and everything you need to know about planet earth, there’s a great variety of projects featured and all serving to give added inspiration […]

Wagyu from Aldi.

Aldi got some positive and polite attention last year with its introduction of New Zealand produced Wagyu beef as part of its premium meat range.  Now they’re making headlines as the Wagyu beefburger is available – £2.99 whilst stocks last. This is a great story to generate awareness of Wagyu beef beyond foodie purists.  Wagyu […]

Nintendo smartphone step.

Nintendo is teaming up with DeNA (one of the biggest smartphone gaming players in Japan and Asia to reach out to the users that are on DeNA network. This way, Nintendo can start pushing their Nintendo games with their high value properties, such as super Mario, and reach out to millions through the DeNA network.  […]

Dutch denim.

Amsterdam has become a world capital for denim with high street and high couture brands finding their home here.  The city is well represented by regional headquarters for some of the world’s biggest brand – Tommy Hilfiger, Diesel and Levi’s Vintage Clothing.  Other local and high end brands have equally made Amsterdam home and have […]

Mobile and the new purchase funnel dynamics.

With screens and platforms multiplying and a world in which we are truly always online, we need a big rethink of the traditional and linear purchase journey. Disrupting and interrupting to the traditional view as this may be, it’s also providing exciting new opportunities for brands to engage consumers.

Fuel cell technology for mass use in cars by 2025.

Speaking at the recent Automobilwoche conference in Berlin, head of the automotive division at Robert Bosch, Wolf-Henning Scheider predicts that fuel cell technology will be commercially viable for mass use in cars by 2025. “They are not out of the race. They are a viable alternative to other zero-emission vehicle technologies,” Scheider said. Daimler, Hyundai, Nissan, Ford, […]

How do you like your coffee?

Global TGI has some great facts and figures about the world’s coffee drinking habits.  The Israelis are big lovers of visiting coffee shops (75{1f220ac64b9f6618bf0eb6cb6c1308cba7a01755811f72c92eb8a9a5d4c07adf}) for a really authentic cup of coffee, but they still tend to fall back on instant at home (80{1f220ac64b9f6618bf0eb6cb6c1308cba7a01755811f72c92eb8a9a5d4c07adf}).  Italians know and love their real coffee – with 86{1f220ac64b9f6618bf0eb6cb6c1308cba7a01755811f72c92eb8a9a5d4c07adf} drinking filter […]