Creating Futures
Consumer trends, research updates and favourite tools
e-Bikes are about to change – new segments of e-bikes
Global Trends, InspirationE-bikes are one of the best and most immediate solutions to many transportation problems, and the current model categorization has often hindered the purchase decision process and confused consumers. 2023 will most likely mark a new way to segment e-bikes.
E-bike after sales service lags far behind sales success
Global Trends, InspirationE-bike sales have been a huge success in the last five years, but more challenges lie ahead. What are the challenges for e-bikes after sales?
The Rising Cost of Living
Global Trends, Inspiration2022 has hit consumers with a rising cost of living which many are finding difficult to absorb. What does it mean for A brands in retail?
eMobility Teething Problems
Global Trends, InspirationAs eMobility evolution accelerates, we must design and invest in future capabilities to keep EVs on the road. EU needs to expand, reinforce and digitize the grid to sustain the transformation. What's the issues?
The Evolving Coffee Drinking Habits
Global Trends, InspirationGlobal coffee drinking habits are rapidly changing. Coffee lovers and manufacturers find new ways to consume and sell this popular beverage all the time. Many new trends evolve every year, and it can be challenging to keep up with what’s popular.
Veganism and Social Media
Global Trends, InspirationThere's no denying that veganism is becoming more mainstream. Many celebrities and influencers promote their healthy lifestyles on social media and that has made vegan-based content much more accessible.
Scenario Analysis — Dealing with Uncertainty
Global Trends, InspirationThe world is changing fast and uncertainty is dominating many markets, so that accurate forecasting has become almost a mission impossible. How can we better understand consumers’ behaviour & decisions? Scenario Analysis may be of great help to you.
The Expanding World of the Circular Economy
Global Trends, InspirationHealth & wellness have become a major focus in consumer tech, especially since 2020. Its importance is more than evident at CES 2022, as nearly one fifth of the exhibitors were digital health companies. What is the momentum behind digital health tech?
Digital Health Tech as a Way to Health & Wellness Goals?
Global Trends, InspirationHealth & wellness have become a major focus in consumer tech, especially since 2020. Its importance is more than evident at CES 2022, as nearly one fifth of the exhibitors were digital health companies. What is the momentum behind digital health tech?
Urban Mobility – The Future Is Near
Global Trends, Inspiration, MobilityBy 2050, the world urban population is expected to nearly double, making urban mobility a key challenge for cities’ sustainability. The more activities are concentrated in the city, the more congestion, traffic safety and environmental pollution will follow. What are the key topics regarding urban mobility?
What does telemedicine mean for expats?
Global Trends, InspirationIn the pandemic era, the whole world has got used to everything becoming remote. However, there are some sectors that since long before the lockdown, had their tele- variations emerging, and telemedicine is one of them. But, what does it mean for expats?
A New Era of Gaming – What Is Cloud Gaming Going to Change?
Global Trends, InspirationOne of the industries that is thriving during the pandemic is gaming, and Gaming as a Service (GaaS) or cloud gaming not only survived the pandemic, but it actually grew by leaps and bounds. What are the top trends in GaaS/cloud gaming for 2021 and beyond?
