34% of British children aged between 5 and 15 now have their own tablet – up from 19% in 2013, whilst over six in ten children use a tablet at home. TV sets for children in the bedroom are declining – with a decrease of 1/3 in five years. The research from Ofcom, the UK’s communications regulator, reveals the changing viewing and entertainment habits of the nation’s children, as tablet continue their rise.
The affordability of tablets and the ability for parents to supervise access to the internet explain much of their popularity. Social media expansion is particularly strong amongst girls, who can be found using Instagram, SnapChat and Tumblr in far greater numbers than boys of the same age.