Creating Futures
Consumer trends, research updates and favourite tools

10 steps of quality control.
InspirationWe take quality extremely seriously. And we expect a lot of the panels and partners who work with us all over the world. That’s why we’ve defined 10 steps of quality control to ensure that our respondents are reliable, accurately screened…

Hello. We’re ADK INSIGHTS.
Geen categorieADK INSIGHTS is now in business following the merger of sister companies ADK Europe and Knots Research, both fully owned by the ADK Group. Our team based in Amsterdam brings together the multi-market research rigour of Knots Research with the…