We take quality extremely seriously. And we expect a lot of the panels and partners who work with us all over the world. That’s why we’ve defined 10 steps of quality control to ensure that our respondents are reliable, accurately screened and properly motivated to deliver the highest quality research output.
Our quality control process not only governs how we select respondents, but also covers the design and testing of questionnaires and the validation of questionnaire completions. Numerous checks and counter checks – human and automated – are built into the system to pick out any potential for dropping quality standards.
For the detail of our 10 steps of quality control, please contact Dam.