Understanding how office environments changed due to COVID-19 can provide businesses with better use of resources and more intelligent targeting, more impactful messaging content and tonality, and leverage competitive advantage.
The rise of one-person households is having far-reaching consequences throughout society, yet is getting relatively little attention.
The belief that you need a great camera to be a great photographer has been slowly losing traction in recent years. Nowadays, almost all smartphones are capable of taking a great picture, or at least a very good picture. The latest smartphone technology can provide consumers with superior camera functions along with many other connectivity and communication functions in one device, all enabling consumers to capture images of the surrounding world and share these images quickly and seamlessly with social networks.
The digital camera market has certainly felt the impact of this swelling belief in the smartphone and the desire for always on connectivity among millennial in particular. But even as revenue growth may continue to decline for camera brands, there is potential for the digital camera and the limitations of the smartphone will ultimately always create opportunities for the serious imaging enthusiast.
New trends to leverage could include the revival of film photography and raising environmental awareness through photography – not to mention the currently booming world of pet photography.
The big questions are how to take advantage of current trends and how to anticipate future and emerging trends. If you’d like to know more, please contact Nimrod.
The rapid development of online, mobile, and other downloadable games for hardware consoles has lead to the tremendous growth of the digital gaming industry over recent years. At the moment, the size of the digital gaming market has already reached about $63 billion, which accounts for 54% of the total digital media market. Developing trends such as game live streaming and e-Sports tournaments indicate that the industry will continue to grow in the years to come.
With 60% of people worldwide owning a smart device and almost 50% of them spending more than 5 hours a day on it, it is no surprise that mobile games dominate the digital gaming industry. In 2017, the global market size of mobile games reached approximately $40 billion, which is still more than the global market size of both online and downloadable games for consoles combined. Moreover, mobile gaming is also expected to continue to grow up to 27% by the end of 2022.
We will continue to monitor how the growth of mobile games affects the growth of other online games and downloadable games for hardware consoles. And to highlight the opportunities and threats to the digital gaming industry. If you’d like to know more, please contact Dam.
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