Further experience with mobility clients:
HYUNDAI MOTOR
Future EV – Global Launch Strategy Study
Helped Hyundai Motor (HQ) with its global launch strategy by investigating:
- Car usage, pain points & needs associated with lifestyle
- Expectation on EV “AND” current usage of the EV
- Perception of car manufacture brands and thoughts
- Car purchase experience (search, decide, pay, receive the car, etc.) and the following experiences after purchase
For further information contact Dam.